About Us — Avelorn

Our history

Built at the intersection of markets and machines.

Avelorn began with technology. Founder Eric Shafer built his career in computer technology and artificial intelligence — with formal education from Purdue University and supplemental education at MIT — and went on to found two platforms: Admedius, in advertising technology, and Covenance, in financial technology.

Building those companies revealed how data, automation and machine intelligence could find signal where others saw only noise. The natural next question was whether the same thinking could be applied to investment markets.

Eric began developing proprietary strategies and deploying them with his own personal capital — combining AI and applied mathematics with behavioral psychology and the fundamentals of traditional finance, refined by the institutional trade-execution experience of advisor Rick Schendel.

Driven by the success of those investments, Avelorn is now opening to select investors for participation, from offices in St. Petersburg, Florida and New York City — guided by the conviction that disciplined process is the most durable edge in investing.

Timeline

Milestones along the way

IFoundations

Purdue & MIT

A grounding in technology and AI

Eric Shafer builds a background in computer technology and artificial intelligence, with formal education from Purdue University and supplemental education at MIT.

IIAdmedius

Adtech

Founding Admedius

Eric founds Admedius, an advertising technology platform — hands-on experience turning large volumes of data into automated, real-time decisions.

IIICovenance

Fintech

Founding Covenance

Eric founds Covenance, a financial technology platform, bringing his technology focus directly into the world of finance.

IVProprietary capital

Strategy development

Proprietary strategies, personal capital

Eric begins applying proprietary, data-driven strategies to investment markets using his own personal capital — the origin of the Avelorn approach.

VInstitutional expertise

Advisory

Rick Schendel joins as advisor

Rick Schendel — 30+ years in trade execution management and OMS development, including 20+ years as Head of Trading and Technology at Mesirow Financial Currency Management — advises Avelorn Capital Management.

TodaySelect investors

St. Petersburg & New York

Opening to select investors

Driven by the success of its strategies, Avelorn opens to select investors for participation, from offices in St. Petersburg, Florida and New York City.

Office locations